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YouGov PLC YOU

Morningstar Rating
GBX 900.00 +14.00 (1.58%)
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About Quantitative Ratings

Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies with quantitative ratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating.

Price vs Fair Value

YOU is trading within a range we consider fairly valued.
Price
GBP 894.93
Fair Value
GBP 8,632.73
Uncertainty
High
1-Star Price
GBP 5,492.85
5-Star Price
GBP 921.38
Economic Moat
Dgkb
Capital Allocation
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Trading Information

Previous Close Price
GBX 886.00
Day Range
GBX 870.00910.00
52-Week Range
GBX 650.001,240.00
Bid/Ask
GBX 0.00 / GBX 0.00
Market Cap
GBX 104.26 Bil
Volume/Avg
267,770 / 411,893

Key Statistics

Price/Earnings (Normalized)
21.28
Price/Sales
3.70
Dividend Yield (Trailing)
1.01%
Dividend Yield (Forward)
1.01%
Total Yield
0.98%

Company Profile

YouGov PLC is a market research agency company. Its suite of products consists of YouGov BrandIndex, YouGov Reports, and YouGov Profiles. Other services offered are YouGov Omnibus service and custom research by sector specialists. Segments in which the company operates include Data Products, Data Services, and Custom Research. Revenues are generated from market research services, syndicated services, non-syndicated services, and media buying. Geographically, it derives a majority of its revenue from the United States.
Sector
Communication Services
Industry
Advertising Agencies
Stock Style Box
Small Growth
Total Number of Employees
1,800

Comparables

Valuation

Metric
YOU
JDG
SFOR
Price/Earnings (Normalized)
21.2828.254.87
Price/Book Value
5.328.390.37
Price/Sales
3.705.080.35
Price/Cash Flow
21.2822.76
Price/Earnings
YOU
JDG
SFOR

Financial Strength

Metric
YOU
JDG
SFOR
Quick Ratio
0.771.041.10
Current Ratio
0.771.871.10
Interest Coverage
21.382.77−2.79
Quick Ratio
YOU
JDG
SFOR

Profitability

Metric
YOU
JDG
SFOR
Return on Assets (Normalized)
11.14%6.35%3.68%
Return on Equity (Normalized)
24.38%16.60%7.95%
Return on Invested Capital (Normalized)
16.39%12.51%7.49%
Return on Assets
YOU
JDG
SFOR
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