Morningstar Quantitative ratings for equities (denoted on this page by) are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies withratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating. Click here for more on how to use these ratings.
Ipsos SA is a French market research and consulting firm. The company conducts research in advertising, media, technology, government, and consumer businesses. It uses opinion polls, company surveys, and customer relationship management to help its clients. In addition, Ipsos collects and processes data to measure the impact of marketing and business activities. The majority of the company's revenue is derived from Europe, although operations in the Americas and Asia have grown via acquisitions. Some of the company's largest acquisitions include Mori from the United Kingdom and Reid from Canada.
Paris, 75013, France