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Advantex Marketing International Inc is a Canada based company operating in the marketing services industry. It develops and manages merchant based loyalty programs for its affinity partners Canadian Imperial Bank of Commerce (CIBC) and The Toronto Dominion Bank (TD), Aimia and Caesars. The reportable segments include CIBC/TD program, Aeroplan program and Caesars program, of which majority of the revenue is derived from the CIBC/TD program. CIBC/TD program relates to the merchant-based loyalty program the company developed and managed respectively for CIBC and TD. The firm markets participating merchants to consumers and on behalf of the merchants issues consumer rewards and provides merchants with business intelligence connected to the spending behavior of consumers.
Markham, ON, L3R 0E7, Canada