Skip to Content

The Simply Good Foods Co SMPL

Morningstar Rating
$33.81 +0.90 (2.73%)
View Full Chart
Unlock our analysis with Morningstar Investor

About Quantitative Ratings

Morningstar Quantitative Ratings for Stocks are generated using an algorithm that compares companies that are not under analyst coverage to peer companies that do receive analyst-driven ratings. Companies with quantitative ratings are not formally covered by a Morningstar analyst, but are statistically matched to analyst-rated companies, allowing our models to calculate a quantitative moat, fair value, and uncertainty rating.

Price vs Fair Value

SMPL is trading at a 14% discount.
Price
$32.74
Fair Value
$41.86
Uncertainty
High
1-Star Price
$38.98
5-Star Price
$15.63
Economic Moat
Yqlkx
Capital Allocation
Vdckzdrq
Is it the right time to buy, sell, or hold?
Start a free trial of Morningstar Investor to unlock exclusive ratings and continuous analyst coverage to help you decide if SMPL is a good fit for your portfolio.

News

Trading Information

Previous Close Price
$32.91
Day Range
$32.4033.98
52-Week Range
$30.0042.52
Bid/Ask
$32.70 / $34.00
Market Cap
$3.38 Bil
Volume/Avg
2.0 Mil / 1.0 Mil

Key Statistics

Price/Earnings (Normalized)
18.84
Price/Sales
2.59
Dividend Yield (Trailing)
Dividend Yield (Forward)
Total Yield

Company Profile

The Simply Good Foods Co is a consumer packaged food and beverage company. It provides low-carbohydrate, high protein bars, shakes, and other products such as confections, chips, and cookies under the Atkins and Quest brands. The company distributes its products in retail channels, predominantly in North America, including grocery, club, and mass merchandise, as well as through e-commerce, convenience, and other channels.
Sector
Consumer Defensive
Industry
Packaged Foods
Stock Style Box
Small Core
Total Number of Employees
271

Comparables

Valuation

Metric
SMPL
TWNK
2936
Price/Earnings (Normalized)
18.8431.83
Price/Book Value
1.972.3616.87
Price/Sales
2.593.231.36
Price/Cash Flow
16.4219.71
Price/Earnings
SMPL
TWNK
2936

Financial Strength

Metric
SMPL
TWNK
2936
Quick Ratio
2.731.491.12
Current Ratio
4.201.831.24
Interest Coverage
8.035.12−148.60
Quick Ratio
SMPL
TWNK
2936

Profitability

Metric
SMPL
TWNK
2936
Return on Assets (Normalized)
7.29%4.02%−18.27%
Return on Equity (Normalized)
9.78%7.78%−47.06%
Return on Invested Capital (Normalized)
9.07%6.07%−32.77%
Return on Assets
SMPL
TWNK
2936
See how this stock stacks up to its competitors with Morningstar Investor

Packaged Foods Industry Comparables

Ticker
Name
Morningstar Rating for Stocks
Capital Allocation
Economic Moat
Market Cap
NSRGY
Nestle SA ADRLzycdcwrZmz$270.9 Bil
KHC
The Kraft Heinz CoDpvxzvwzGhc$46.4 Bil
DANOY
Danone SA ADRVdtdtwgtHnpgwn$40.4 Bil
GIS
General Mills IncZvhhtqgtnjPswrfl$39.0 Bil
MKC
McCormick & Co Inc Registered Shs Non VtgLpsjwpyRqpy$20.1 Bil
K
Kellanova CoQrtdrgldBjrbln$19.8 Bil
HRL
Hormel Foods CorpKrmrfvgymYqlgfl$19.2 Bil
CAG
Conagra Brands IncLgnngynqtPrgz$14.9 Bil
CPB
Campbell Soup CoQzjqqhftlVzxcb$13.5 Bil
SJM
JM Smucker CoQmsFqn$12.5 Bil

Sponsor Center