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One Illinois McDonald's is giving away iPhones to new hires

By Weston Blasi

Six months of employment is needed to receive the iPhone, according to the sign

McDonald's (MCD) is getting creative in its recruitment process.

One McDonald's restaurant in Illinois is giving away Apple (AAPL) iPhones to new hires. A sign in the restaurant's window reads: "Now Hiring. Free iPhone"

(link)

Six months of employment is required to receive the iPhone, according to the sign.

A staff member at the restaurant confirmed to Business Insider (link) the sign belonged to the store, but didn't elaborate on the employment criteria for getting the iPhone.

See also: Popular golf event 'The Match' will return with Phil Mickelson-Tom Brady and DeChambeau-Rodgers pairings (link)

McDonald's has been trying to attract employees in a variety of ways during the pandemic labor shortage (link), even recently raising its pay an average of 10% for U.S. restaurant workers (link).

McDonald's Corp. told MarketWatch on Wednesday that the iPhone promotion is not a companywide effort, and is up to that specific restaurant operator's discretion.

See also: One year after George Floyd's murder, fewer Americans say they support Black Lives Matter (link)

Other chains, including Chipotle (CMG) and Yum Brands' (YUM) Taco Bell, are offering lucrative perks such as cash bonuses, raises and education benefits (link) to attract new staff.

The viral photo came as McDonald's Corp. announced its latest celebrity collaboration, with global K-Pop superstars BTS (link).

-Weston Blasi; 415-439-6400; AskNewswires@dowjones.com

 

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05-27-21 0832ET

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