Savory Snacks and Sweet Spreads: A Guide to the Packaged Food Industry Trends

Explore what matters to consumers for their top packaged food companies

Welcome to the future of the packaged food industry, where private-label dominance, e-commerce growth, and innovative marketing strategies shape the landscape. As robust brands and strong retail ties predominantly influence the packaged food industry, it creates cost advantages and barriers for new entrants.

Private-label market share remains stable, with a notable presence in commoditized categories, while e-commerce food sales have risen to 12% in 2023. The industry is fragmented, with the top five companies, led by Pepsi, capturing only 20% of U.S. sales. Despite inflationary pressures, modest sales growth is anticipated, driven by higher prices and volumes, with operating margins expected to improve by 2028.

Understanding these dynamics is crucial for making informed decisions in this developed industry. Download the report now to equip yourself with the knowledge necessary to navigate the complex world of the packaged food industry.