Europe Active ETFs Are Stepping Out of Their Comfort Zone
More conviction, more choice, but more complexity
Active ETF assets in Europe have doubled in two years, reaching EUR 62.4 billion by August 2025. Yet they still account for only 2.6% of total ETF assets in the region, a fraction of their footprint in the United States.
Strong inflows, especially into equity and bond funds, are driving expansion. JPMorgan leads the market, followed by Fidelity and Pimco, with a surge in new product launches and minimal closures. Morningstar’s new classification methodology highlights that discretionary strategies dominate, while systematic approaches are gaining traction.
The European active ETF market is diversifying, with more entrants and a greater variety of products, but active ETFs remain a niche segment compared to the United States.
Discover more key trends in the European active ETF market. Download the report.
