Skip to Content
ETF Specialist

The Common Characteristics of Failed Exchange-Traded Products

As more products come to market, fewer are likely to stick.

A version of this article appeared in the November 2017 issue of Morningstar ETFInvestor. Download a complimentary copy of Morningstar ETFInvestor by visiting the website 

Many sponsors of exchange-traded products take an approach to product development that amounts to throwing spaghetti against the wall to see what sticks. Here, I’ll examine the common characteristics shared by shuttered ETPs. Keeping an eye out for these attributes when selecting from the ETP menu should help investors avoid playing the role of the wall.