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Splunk Is No Longer Just a Pesky Upstart

The firm has a long runway for growth, and we assign it a positive moat-trend rating.


Thanks to its versatile software, Splunk has evolved from a pesky upstart to a legitimate threat to legacy data analysis software vendors. Enterprises are increasingly turning to Splunk to handle a multitude of use cases, from application monitoring to security, providing a long runway for growth.

Splunk's robust, customizable software platform is built on machine log analysis. Its products provide insights into how users are behaving within the IT infrastructure, and how customers are interacting with the company, all in real time.

Rodney Nelson does not own (actual or beneficial) shares in any of the securities mentioned above. Find out about Morningstar’s editorial policies.