Step Into the Fair Value Time Machine
Premium users can find helpful stock data from the past using these site tricks.
Question: I find Morningstar's fair value estimates for equities to be a useful tool in determining whether a stock's price is too high, too low, or just about right. But is there any way to see how a stock's fair value estimate has changed over time?
Answer: Morningstar's current fair value estimates are easy enough to find but are available only to Premium users. Just type any public company name or ticker symbol in the Quote box at the top of any page on Morningstar.com and press the Quote button. You'll then be delivered to a page that, in the Morningstar's Take section, includes Morningstar's fair value estimate for the stock, along with Consider Buying and Consider Selling prices and other ratings. (By clicking on the Stock Analysis tab, Premium users can see a long-form report on the security, detailing key pros and cons about the stock.) A recent Short Answer column discussed how Morningstar's equity analyst team arrives at fair value estimates for the more than 1,800 companies it covers. And sure enough there is a way to find historical information on previous fair value estimates for each stock Morningstar covers. In fact, there are a few ways, all of which are available to Premium members. (Not a Premium member, click here to begin a free 14-day trial.)
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