(LSE: SDL) today unveiled the latest in customer experience
research with its new study, “ The
Retailer’s Imperative: A Strategic Approach to Customer Experience .”
Findings from the online survey, conducted by Econsultancy in
conjunction with SDL, reveal that North American retailers are past the
stage of debating the importance of customer experience management and
are now trying to master it.
for More Than 80 Percent of Retailers Plan to Increase Their Customer Experience Spending in 2015, According to New Survey from SDL and Econsultancy investment picks