8-13-13 11:00 AM EDT | Email Article

Healthways (NASDAQ: HWAY) announced today that they have been selected to provide well-being services, including related incentive programs, to Georgia’s more than 650,000 state employees and dependents through the Department of Community Health’s State Health Benefit Plan (SHBP).

Healthways was chosen after a lengthy competitive selection process and will assume responsibility for program management and delivery of services beginning on January 1, 2014. SHBP provides coverage for state employees, teachers, school system employees and retirees.

Within the RFA issued by the Department of Community Health, the SHBP was seeking specific experience and capabilities, including:

“a partner with proven experience in creating, administering, and customizing innovative statewide value-based wellness initiatives. SHBP is moving its current wellness programs to outcome/goal-based measurement and reporting of population health improvement and it seeks a partner with experience in, not only managing and incenting members to achieve their optimum health, but also definitively measuring such health improvements. As part of these initiatives, SHBP wellness partners will be expected to manage member incentives and disincentives for reaching goals and will be expected to move SHBP’s entire health population (both standard and wellness members) to meet agreed upon targets.”

In addition, the RFA issued by the Department of Community Health cited:

“The successful Wellness Partner will improve the Wellness of the SHBP membership through targeted initiatives designed to positively impact SHBP’s annual strategic goals through 2016.”

Healthways will be providing a variety of integrated services, collectively known as the Healthways Well-Being Improvement Solution, to the more than 650,000 eligible individuals. These services will include Healthways Well-Being Assessments™, the Well-Being Connect™ web-based personal behavior change application, wellbeingGO™ mobile application, biometric screenings, onsite program management and engagement marketing, health risk coaching, incentive management and wellness competitions and challenges.

“In the post-health care reform environment, the challenges facing America’s healthcare system are well understood,” said Ben R. Leedle, Jr., president and chief executive officer of Healthways. “Individual state governments are under ever mounting fiscal pressure both as large employers and as government entities. There is growing recognition among all stakeholders that the best solutions will be based on collaborative efforts that help individuals improve their overall health, and by choosing Healthways, the SHBP has made the choice to focus on well-being improvement. Our solution is a proven, science-based approach to improving not just physical health but also the social and emotional health of individuals. The evidence is clear that by improving well-being there is a corresponding result of reduced health-related costs, an improvement in individuals’ work related engagement and an improvement in organizational performance. In Georgia, we will be coordinating tightly with Blue Cross Blue Shield of Georgia and Express Scripts Inc. to integrate our solutions to provide a seamless member experience and improve member satisfaction. We congratulate the State of Georgia’s Department of Community Health on their progressive approach to improving the health and well-being of their beneficiaries through the implementation of this program.”

About Healthways

Healthways is the largest independent global provider of well-being improvement solutions. Dedicated to creating a healthier world one person at a time, the Company uses the science of behavior change to produce and measure positive change in well-being for our customers, which include employers, integrated health systems, hospitals, physicians, health plans, communities, and government entities. We provide highly specific and personalized support for each individual and their team of experts to optimize each participant’s health and productivity and to reduce health-related costs. Results are achieved by addressing longitudinal health risks and care needs of everyone in a given population. The Company has scaled its proprietary technology infrastructure and delivery capabilities developed over 30 years and now serves approximately 45 million people on four continents. Learn more at www.healthways.com.

Chip Wochomurka, 615-614-4493

Copyright Business Wire 2013
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Morningstar - 2013/8/13 - Healthways Selected to Provide Well-Being Services Through State of Georgia Department of Community Health for the State Health Benefit Plan
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