Steve Jobs - CEO: Sure. And then I'll let Tim say what he's going to say too. First of all, Nokia makes $50 handsets and we don't know how to make a great smartphone for $50. We're not smart enough to figure that one out yet, but believe me I'll let you know when we do. So, our goal is to make really breakthrough great products, make the best products in every industry that we compete in, and to drive the cost down while constantly making the products better at the same time. That's what we did with iPod. We updated our products many times every year with better functionality often times at the same price and sometimes at a lower price. And it was the relentless improvement at in some cases a lower price that was able to beat our competition, and yield the market share that it did. As you know, we have a very low market share in the phone market, in the single digits in terms of all the handsets; and we have a very high market share now in tablets, because we're the first mover. But we don't think about it that way. The reason we wouldn't make a 7-inch tablet isn't because we don't want to hit a price point, it's because we don't think you can make a great tablet with a 7-inch screen, we think it's too small to express the software that people want to put on these things. We think as a software-driven company. We think about the software strategies first, and we know that software developers aren't going to have – they're not going to deal real well with all these different size products when they have to redo their software every time the screen size changes, and they are not going to deal well with products where they can't put enough elements on the screen to build the kind of apps they want to build. So, when we make decisions on 7-inch tablets, it's not about cost, it's about the value of the product when you factor in the software. You see what I am getting at. So, we're all about making the best products at aggressive prices. That's what we will do, and that's what we've done with the iPod and that's what we will do with the iPad as well.
Toni Sacconaghi - Sanford Bernstein: Tim, maybe you want to comment; if I could push you on that Steve. So, if the market starts to move towards somewhat lower functionality smartphones in that migration of non-smartphones to smartphones that you talked about. If the market starts to move to dramatically lower price points, you feel you can't make an appropriate product that is good at those price points, you will see chair under those circumstances. Do I hear you correctly?
Steve Jobs - CEO: You're looking at it wrong. You're looking at it as a hardware person in a fragmented world. You're looking at it as a hardware manufacturer that doesn't really know much about software, who doesn't think about an integrated product but assumes the software will somehow take care of itself. And you're sitting around, saying, well, how can we make this cheaper? Well, we can put out a smaller screen on it and a slower processor and less memory and you assume that the software will somehow just come alive on this product that you're dreaming of, but it won't, because these app developers have taken advantage of the products that came before with faster processors, with larger screens, with more capabilities that they can take advantage of to make better apps for customers, and they're not – it's a hard one because it throws you right back into the beginning of that chicken and egg problem again to change all the assumptions on those developers. Most of them will not follow you. Most of them will say, 'I'm sorry, but I'm not going to back and write a water down version of my app, just because you've got this phone, that you can sell for $50 less and you're begging me to write software for it.'
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