Time management is not about doing more; it's about doing more of the right things.
Production revenues are tied to time. There is no secret agenda followed by million-dollar producers. The most successful financial advisors allocate their time focusing on profitable activities, and they reduce the amount of time they spend on unprofitable activities.
Production revenues are not tied to the number of projects you accomplish in a 24-hour period of time; rather, increasing your production is directly correlated to a focus on accomplishing the "right tasks."
In the financial services industry some of the "right tasks" include:
> face-to-face meetings with clients
> face-to-face meetings with prospective clients
> calling prospective clients
> sharing valuable information
> asking people for their business
Time is a limited commodity, so it's critical to know the activities that are most important to grow your practice and focus your time on those tasks. Do not overestimate the number of tasks you can accomplish in one day.
Every professional sports team practices from a playbook that holds deliberate and intentional strategies. Day after day, athletes practice every play with total concentration and focus. Each athlete understands the power of deliberate attention. Moment by moment, their coach decides what time they will get up, what they will eat, when they will practice, when they will lift weights, when they will work on cardio, and when they will watch tapes. Professional athletes are committed to completing specific activities at specific times each day. The success of individual athletes is developed over time by focusing their full attention on mastering a small number of activities.
The same is true of million-dollar financial advisors. Production revenues rise as you commit to focusing your full attention on completing only a small number of highly profitable activities every single day.
At the 7 Minute Life, my time management training and coaching company, we believe: