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Home>Jack in the Box® Launches Fast Food Industry’s First-Ever Ribeye Burger

Jack in the Box® Launches Fast Food Industry’s First-Ever Ribeye Burger

Jack in the Box® Launches Fast Food Industry’s First-Ever Ribeye Burger

10/02/2017

Jack in the Box® Launches Fast Food Industry’s First-Ever Ribeye Burger

Industry innovator, Jack in the Box, reveals an industry breakthrough with the introduction of fast food’s first 100% Ribeye Burger. Challenging consumers’ expectations of what’s possible in QSR, Jack in the Box has continued to own unexpected flavors and ingredients to draw consumers through its doors (and drive thru).

This press release features multimedia. View the full release here: http://www.businesswire.com/news/home/20171002005793/en/

(Photo: Business Wire)

(Photo: Business Wire)

“Jack in the Box has a proven track record for exceeding guest expectations,” said Iwona Alter, Chief Marketing Officer at Jack in the Box. “We thrive on challenging convention. While many of our competitors are narrowing menus or following the movement toward craft, we’re focused on giving our customers what they want, when they want it.”

Food lovers now have access to mouth-watering, flavor-packed, juice-dripping pure Ribeye beef and it’s all thanks to Jack. Inspired by the quality of a high-end steakhouse, the Ribeye is available in two distinct and decadent builds.

All American Ribeye:
Begins with a beef patty made from 100% Ribeye meat, red onion and freshly sliced tomato. Next, it’s layered with Provolone cheese, real mayo and hand-leafed spring mix lettuce on top of an artisan potato bun.

The Havarti & Grilled Onion Ribeye:
Features sliced tomato, grilled onions, real mayo, Havarti cheese and a savory red wine glaze sauce which perfectly complements the flavor cues of the premium meat.

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