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Home>IHS Markit Announces Acquisition of automotiveMastermind Inc., Leader in Predictive Analytics for the Automotive Industry

IHS Markit Announces Acquisition of automotiveMastermind Inc., Leader in Predictive Analytics for the Automotive Industry

IHS Markit Announces Acquisition of automotiveMastermind Inc., Leader in Predictive Analytics for the Automotive Industry

09/26/2017

IHS Markit Announces Acquisition of automotiveMastermind Inc., Leader in Predictive Analytics for the Automotive Industry

Expands automobile data and insight offerings across professional and retail markets

IHS Markit (Nasdaq: INFO), a world leader in information, analytics and solutions, today announced the acquisition of automotiveMastermind Inc., the leading provider of predictive analytics and marketing automation software for the automotive industry.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20170926005531/en/

Founded in 2012, automotiveMastermind currently provides U.S. automotive dealers with behavior prediction analytics software and marketing solutions that improve the vehicle purchase process and results. The company’s cloud-based technology helps dealers precisely predict automobile-buying behavior and automates the creation of micro-targeted customer communications, leading to proven higher sales and more consistent customer retention.

“The acquisition of automotiveMastermind opens up a key new market for IHS Markit, and increases our presence in the vehicle retail space,” said Jerre Stead, chairman and CEO, IHS Markit. “It’s an excellent strategic fit for us within our overall portfolio, and helps to fill out our existing offerings by leveraging predictive analytics to improve the buyer experience. We now deliver unparalleled insight and analytics across the automotive lifecycle: from vehicle strategy and product planning, to vehicle sales, marketing and repair.”

“Through our core automotive assets, which includes CARFAX, we already provide our global automotive customers with a comprehensive suite of information services and analytics,” said Jonathan Gear, executive vice president of transportation and resources for IHS Markit. “The addition of automotiveMastermind extends our capabilities further. It enables us to deliver a powerful set of tools -- including data aggregation and analytics driven by machine learning -- that will help OEMs and dealers sell cars more effectively.”

“We could not be more excited since there is no better partner to help us realize our vision of radically transforming the traditional consumer purchase journey,” said Marco Schnabl, co-founder of automotiveMastermind. “The vast resources offered by IHS Markit will help us achieve that vision faster.” Added co-founder Johannes Gnauck, “Our behavior prediction technology will be exponentially richer by leveraging the wealth of IHS Markit data assets.”

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