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Home>Global Cosmetics Products Market - By Products, Regions and Vendors - Market Trends and Forecasts (2016 - 2021) - Research and Markets

Global Cosmetics Products Market - By Products, Regions and Vendors - Market Trends and Forecasts (2016 - 2021) - Research and Markets

Global Cosmetics Products Market - By Products, Regions and Vendors - Market Trends and Forecasts (2016 - 2021) - Research and Markets

09/19/2017

Global Cosmetics Products Market - By Products, Regions and Vendors - Market Trends and Forecasts (2016 - 2021) - Research and Markets

The "Global Cosmetics Products Market - By Products, Products, Regions and Vendors - Market Trends and Forecasts (2016 - 2021)" report has been added to Research and Markets' offering.

While the global market suffered because of the recession in 2009, and in specific regions thereafter, especially in the Eurozone region, the market recovered and grew thereafter. A large portion of the demand comes from the emerging regions of Asia Pacific, where a number of innovations in cosmetics, the latest one being the cushion/sponge foundation. Large potential markets include China and India, while most high growth innovations of products originate in South Korea, which has built a large export business around cosmetics.

Recent trends include increased use of natural products to mitigate the effects of pollution as well as the harmful chemicals used in making makeup. Other drivers include lasting power and new colour palettes, increasing market share for ethnic (African, or Asian skin tone specific) products. Furthermore, increasing disposable income have led to a larger market for luxury brands like Dior, Guerlain, Clarins, Clinique, Lancome, Estee Lauder, Shiseido, etc. Distribution is pervasive through exclusive stores of luxury products in malls or standalone, while ecommerce is emerging as a global competitor to direct sales for all mass and premium brands. Direct sales for Avon continue to hold and grow market value.

Customers are increasingly looking for value for money products which are natural and beneficial for the skin, provide benefits of high priced premium products, at a lower than premium cost. This product class has been dubbed masstige. Moreover, a market for of vegan/halal products for Islamic consumers has been proliferating in countries like Turkey, Malaysia, and other Muslim-dense nations, and this trend is only expected to grow.

Companies Mentioned:

  • L'Oreal Group
  • Procter & Gamble
  • Beiersdorf AG
  • Avon Products, Inc.
  • Unilever
  • The Este Lauder Companies Inc.
  • Shiseido
  • Kao Corp.
  • Revlon Inc.
  • Mary Kay
  • Yves Rocher
  • Oriflame Cosmetics S.A
  • Alticor

Key Topics Covered:

1. Introduction

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