In an excerpt from their new book, Morningstar's Heather Brilliant and Elizabeth Collins explore how to identify a moat and how intangible assets can help a firm carve out a sustainable competitive advantage.
Readers said they were unclear on what certain financial jargon means, so we're providing a few more definitions.
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Slower consumer growth in 2012 is not fully reflected in valuations, and we remain selective and focused on structural winners.